Client retention/attrition analysis

Client retention and attrition analysis concerns the loss of clients in an entrepreneur’s client database. Targeted marketing strategies can be implemented based on this information.


Insight into:

  • New clients in the store + number of orders from these new clients + number of unique new clients.
  • Orders from existing clients.
  • Which client profiles visit the store and make a purchase
  • Order values.
  • Product categories.
  • Which clients are ‘sleeping’.
  • Comparisons/trends of recent months.

Objective? Insight into traffic and orders from new and existing clients.
Frequency? A summary every two months.

Analyses & reports


Client value analysis


Client loyalty evaluation


Response reports


Client profile analysis

  • Sandra Christiaansen
    Sandra Christiaansen

We would be delighted to discuss the options with you.
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